Since the late 1990s, Samoa has held a pivotal leadership role in Sustainable Tourism practices and the Early Adopter Program provided the destination with an opportunity to benchmark its performance in the international context. The Independent State of Samoa is made up of 10 islands in the Polynesia, covering a total area of 2,831 square-kilometers. Remarkably beautiful, Samoa showcases breathtaking coastlines, white sandy beaches, coral reefs, marine wildlife, and rainforest covered volcanic peaks. Samoans are known for their traditional “Fa’a Samoa” way of life which values family and an authentic communal lifestyle.
