World Wildlife Fund (WWF) is the world’s leading conservation organization with over 5 million supporters worldwide, working in more than 100 countries. Our mission is to conserve nature, reduce the most pressing threats to the diversity of life on Earth, and build a future in which people live in harmony with nature. WWF’s unique way of working combines global reach with a foundation of science. In partnership with other organizations our work focuses on the following areas: protecting and restoring species and their habitats; strengthening local communities’ ability to conserve the natural resources they depend upon; transforming markets and policies to reduce the impact of the production and consumption of commodities; ensuring that the value of nature is reflected in decisions made by individuals, communities, governments and businesses; and mobilizing hundreds of millions of people to support conservation.