“Going green has become a point of industry pride. Hotels not only covet Global Sustainable Tourism Council and LEED certifications; they’re also establishing important sustainable initiatives themselves. Sustainability as an ideal is almost fully mainstream these days; even Prince Harry launched his own sustainable travel initiative, Travalyst, at the end of 2019.”
Read the full article: How Travel Has Evolved in the 50 Years Since the First Earth Day by Ali Wunderman on Condé Nast Traverler (April 22, 2020)